Shooting Industry Magazine
Advertising Rates Rate Card No. 33 • Effective December 2006 Issue
B&W
1X
3X
6X
9X
12X
18X
1 Page
$4228
$3805
$3594
$3382
$3171
$2960
2/3 Page
2928
2635
2489
2342
2196
2050
1/2 Page
2278
2050
1936
1822
1709
1595
1/3 Page
1628
1465
1384
1302
1221
1140
1/4
1303
1173
1108
1042
977
912
1/6
978
880
831
782
734
685
4"
848
763
721
678
636
594
3"
718
646
610
574
539
503
2-1/2"
653
588
555
522
490
457
2"
588
529
500
470
441
412
1"
458
412
389
366
344
321
2/C
1X
3X
6X
9X
12X
18X
1 Page
$5367
$4830
$4562
$4294
$4025
$3757
2/3 Page
3797
3417
3227
3038
2848
2658
1/2 Page
3012
2711
2560
2410
2259
2108
1/3 Page
2227
2004
1893
1782
1670
1559
1/4 Page
1835
1651
1559
1468
1376
1284
1/6 Page
1442
1298
1226
1154
1082
1009
4/C
1X
3X
6X
9X
12X
18X
1 Page
$6177
$5559
$5250
$4942
$4633
$4324
2/3 Page
4337
3903
3686
3470
3253
3036
1/2 Page
3417
3075
2904
2734
2563
2392
1/3 Page
2497
2247
2122
1998
1873
1748
1/4 Page
2037
1833
1731
1630
1528
1426
1/6 Page
1577
1419
1340
1262
1183
1104
COVER
1X
3X
6X
9X
12X
18X
COVER 1
$7203
$6483
$6123
$5763
$5402
$5042
COVER 2
6339
5705
5388
5071
4754
4437
COVER 3
6267
5640
5327
5013
4700
4387
COVER 4
6843
6159
5817
5474
5132
4790
Inserts, polybagging and tipping are available. Inserts and Classified Advertising rate cards available upon request.
PREFERRED POSTIION & BLEED: Add 10% - min. 1/4 page. MINIMUM RATE HOLDER: Rate holder 1/6 page. COMMISSION: 15% to recognized agencies CASH DISCOUNT: 2% - 10 days; Net 30 days from invoice date CONTRACT AND COPY REGULATIONS: Publisher follows SRDS CONSUMER MAGAZINE CONTRACT AND COPY REGULATIONS Copies of regulations available on request. CANCELLATIONS: Cannot be processed after the MATERIAL DUE DATE.
