Awards
Shooting Industry Academy Of
Excellence Selects 2011 Awards
The Shooting Industry Academy of Excellence presented its 2011 awards July 22 during an evening filled with pageantry, patriotism and tributes. More than 425 men and women, representing companies throughout the industry, joined in celebrating the Academy’s 20th anniversary, and honoring this year’s top manufacturer, distributor, products and distinguished leader. Hosted by FMG Publications at the Sloan Convention Center in Bowling Green, Ky., the prestigious awards were presented in conjunction with the 2011 Shooting Industry Masters.
This year, the Academy recognized excellence in 14 categories. The 500 voting members of the Academy considered a record 193 entries, selecting 45 final nominees, before casting their final votes to determine who would receive the coveted awards.
The recipients represented 10 companies, with Ellett Brothers, Hornady Manufacturing, Leupold and Ruger receiving dual honors this year.
“When the people who produce, compete and serve in the same market say to their peers, ‘You did the best job this year,’ it has a tremendous effect on morale and future projects. I applaud the voting Academy members who take the time to acknowledge the outstanding work produced in this industry. We are extremely proud to sponsor the awards that honor these extraordinary efforts,” Molde said.
The Shooting Industry Academy of Excellence, established by FMG Publications in 1992, includes 500 industry executives, gun dealers and outdoor writers. The role of FMG, in addition to producing the annual awards ceremonies, is strictly administrative. No one at FMG is permitted to vote on the awards. The voting power is held exclusively by the Academy. The members vote twice for each award, first to consider all entries, and then to determine who will receive the awards.
>> Click Here To View The 2011 Award Recipients <<
>> Click Here To View 20 Years of Award Recipients <<
AWARD CATEGORIES:
Accessory of the Year
Firearm related products: cases, cleaning products, holsters,
frames, mounts, reloading equipment and tools.
Hunting Product of the Year
Non-firearm products, including
archery, clothing, lures, rangefinders and equipment.
Self-Defense Product of the Year
Flashlights, laser sights, less-lethal sprays and equipment.
Safety Product of the Year
Safes, safety devices, eye and ear protection.
Optic of the Year
Scopes, sights and binoculars.
Handgun of the Year
Innovative model, caliber or design characteristics.
Rifle of the Year
Innovative model, caliber or design characteristics.
Shotgun of the Year
Innovative model, gauge or design characteristics.
Knife of the Year
Including knives and specialty pocket tools.
Ammunition of the Year
Bullets, cartridges, shot shells, powders.
Citizenship Award
A company or dealership that most exemplifies the traits of service to
the community through contributions, donations or volunteer hours.
Distributor of the Year
For outstanding contribution to the industry through customer service,
product knowledge and sales support.
Manufacturer of the Year
For outstanding contribution to the industry through product design, sales
and customer support.
Shooting Industry Award
Individuals who have made valuable contributions to the shooting industry
through product design, industry representation or marketing expertise.
Publishers’ Development Corp. in conjunction with Shooting Industry Magazine
owns all rights to the Shooting Industry Academy of Excellence name, award and contest.











