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Appeal To College Students And Their...

Appeal To College Students And Their Parents

It’s parents’ weekend at the local university, and a group of 20 sorority...

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Mix Vivid Products, Quality Service ...

Mix Vivid Products, Quality Service For Positive Results

Firearm owners come from all walks of life and own a gun for many different...

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The Secret To Success? Education And...

The Secret To Success? Education And Training

Not many firearm businesses can boast that their gun training courses are sold...

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Spring Gobblers Have Women Flocking ...

Spring Gobblers Have Women Flocking To Gun Stores

Years of conservation and planning have resulted in an increase in the wild...

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Promotions Aimed At Women Hit The Ma...

Promotions Aimed At Women Hit The Mark

Marketing and publicity for your business can take many forms. You may have...

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No Detail Is Too Small At Blue Ridge...

No Detail Is Too Small At Blue Ridge Arsenal

From the moment Earl and Deborah Curtis purchased Blue Ridge Arsenal in...

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Create “Fiercely Loyal” ...

Create “Fiercely Loyal” Customers Through Sincerity

Sincerity is an important part of serving female customers well. Every woman...

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Nurture Women Shooters – Not J...

Nurture Women Shooters – Not Just Gun Buyers

Building your customer base means reaching out to new shooters and retaining...

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Shooting For Fun: A Winning Business...

Shooting For Fun: A Winning Business Strategy

There’s no doubt that owning a firearm comes with a certain responsibility....

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Woman-Friendly Offerings From Dury&#...

Woman-Friendly Offerings From Dury’s Gun Shop

Handguns are hot sellers all across the country, as worries about the upcoming...

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Focus On Fashion And Function For Fe...

Focus On Fashion And Function For Female Shooters

Recognizing that women are the fastest-growing segment of the shooting sports,...

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Bundle Products To Boost Your Bottom...

Bundle Products To Boost Your Bottom Line

Cable companies do it. Frank Fritz on the television show American Pickers has...

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Archery Sales Soar With Help From Ho...

Archery Sales Soar With Help From Hollywood

Brace yourselves — archery is hot right now and its popularity should...

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Practical Approach To Women’s ...

Practical Approach To Women’s Market Equals Success

Dealers need a way to support women shooters that is both profitable and...

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