Category Archives: Featured

Gun-Care Commerce


Options Abound In Cleaning Kits, CLP Products, Patches And Brushes By Carolee Anita Boyles It’s no secret every customer who

What’s Next For Ammo?


Manufacturers Take Aim At Addressing Market Volatility By Kevin Russelburg If you’ve been in business long enough, you already know

Optimized Optics


Maximize Margins With Must-Have Products By Pat Covert There are a number of reasons why you should optimize your optics

Show Stoppers!


Dealers Select Their “Best In Show” Products By Carolee Anita Boyles The aisles at SHOT Show 2016 were crowded and

New Product Showcase

By Jazz Jimenez & Jade Moldé With 1,600 exhibitors debuting thousands of new products at SHOT Show, we narrowed our

SHOT Show In Review


Industry Optimistic After Strong Showing At Annual Trade Show By Jade Moldé In describing the 2016 SHOT Show, the words

Long-Gun Shift


Recent Trends Drive Sales In Long Guns & Accessories By Carolee Anita Boyels The long-gun market has undergone enormous changes