Category Archives: Featured

Focus: Recreational Shooters

Research On Increasing Participation Within Non-Traditional Audiences By Rob Southwick and Cody Larrimor Recent years have brought significant growth for

Selling Beyond The Gun

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Dealers Encourage Personal-Defense Accessory Sales By Kevin Russelburg It’s well established one of the main criteria for selecting the proper

Turkey Season In Sight

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Create Duel-Season Hunters Through Spring Turkey Hunting Sales By Carolee Anita Boyles With spring just around the corner, turkey season

Business Rush!

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NASGW Expo Launches New Business Year By Jade Molde Nearly 2,000 industry professionals attended the 42nd National Association of Sporting

2016 New Business Year

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Industry Launches Normalized Market, Faces Political Onslaught. The firearm industry’s 2016 New Business Year launches with great expectations, tempered by

Outlook For 2016

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Uncertainty Still Exists, But Positive Trends Developing With today’s “normalized” market, it’s important for retailers and manufacturers to keep current

2016 New Product Showcase

Ignite Early-Year Sales With These New-For-2016 Product! With the introduction of hundreds of new products in a variety of categories,

The Youth Movement

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Engage With Younger Customers To Grow The Shooting Sports Bringing up young people in a constructive, informative and recreational shooting