Category Archives: Featured

What’s Next For Ammo?


Manufacturers Take Aim At Addressing Market Volatility By Kevin Russelburg If you’ve been in business long enough, you already know

Optimized Optics


Maximize Margins With Must-Have Products By Pat Covert There are a number of reasons why you should optimize your optics

Show Stoppers!


Dealers Select Their “Best In Show” Products By Carolee Anita Boyles The aisles at SHOT Show 2016 were crowded and

SHOT Show In Review


Industry Optimistic After Strong Showing At Annual Trade Show By Jade Moldé In describing the 2016 SHOT Show, the words

Long-Gun Shift


Recent Trends Drive Sales In Long Guns & Accessories By Carolee Anita Boyels The long-gun market has undergone enormous changes

Fine-Tuning Knife Sales


Become A “Go-To” Store For Cutlery Customers By Pat Covert Chances are you’re already selling knives and other cutlery-related items