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See Your Product Here! If you are a manufacturer, importer, distributor or entrepreneur with a new or revised product available to distributors or dealers, let us know!

Shooting Industry’s New Product section is designed to help dealers increase sales by highlighting the latest products to hit the market from a variety of manufacturers.

If you’re a manufacturer, importer or distributor with a new or updated product available to distributors or dealers, send the product information to us by providing a press release and a high-resolution image. If you have a new line of products available on a thumb drive or CD, mail it in. Product submissions are printed on a space-available basis at the discretion of the editorial staff.


Magnum Research Inc.

The stainless steel, full-sized Desert Eagle 1911 DE1911GS features a 5.05-inch barrel, 8.625-inch overall length and a slide width of 1.28 inches. The slide thickness measures 0.92 inches and features a trigger reach of 2.77 inches. The grip has front strap checkering at 20 lines per inch, a high-profile sculptured rear sight and is drift adjustable for windage, with a pinned-in, white-dot front sight. It is shipped with two eight-round magazines.
(218) 746-4597



ThermaCELL ProFLEX Heated Insoles feature heat sensors to maintain consistent temperature up to five hours per charge, have a remote control, three temperature settings and a custom fit. The insoles feature USB or wall charging capabilities, are highly water-resistant, are created with Polyurethane foam and include a rechargeable, removable battery.
(866) 753-3837


Steel Will Knives

The BRUISER 500 knife features a K110 steel blade, G10 textured handle, a textured plated design and flat silhouette for solid grip during wet operations. This knife opens quickly, securely fastens with a liner lock and has a dual-purpose flipper. With a blade length of 4 inches, the knife measures 9.5 inches when opened.
(718) 575-1801


12 Survivors

The 12 Survivors F&F (Fish and Fire) Emergency Kit is a pocket-sized emergency kit with 15 items all wrapped up in a single bundle, including 30-plus feet of fishing line, one alcohol pad, two hooks, a flint rod, two floats, a small knife blade, two swivels, tin foil, two weights, tinder and seven feet of paracord.
(817) 225-0310



The Black Ops V2 boots feature a cordura and abrasion-resistant leather upper with a tough Vibram outsole. A high-abrasion-resistant, non-woven “back counter” reinforcement inside the heel provides added support and durability.
(757) 436-3101


CAA Command Arms

The MAG10 10-round .223 magazine features a polymer buttstock and designed for users who require a low-profile magazine without the extra length and weight of a 30-round magazine. It features a corrosion-resistant steel spring, non-tilting follower and an oversized base for quick extraction and handing of the magazine while providing extra drop protection. It fits any AR-15/M16 or M4 Carbine.
(215) 949-9944



The Model PC is a lightweight folding knife — the blade is made in laminated Cobalt Special Steel and locked in place using a liner lock. The fiberglass-reinforced Grilon handle is internally lined with stainless steel. The pivot is fixed with greaseless Teflon bearings and can be tightened or loosened with a Torx T10 screwdriver. This knife is ambidextrous, with nail notches on either side of the blade. It has a total length of 6.85 inches and a blade length of 2.87 inches.
(469) 215-4422


The Mark 6 Throw Lever allows for fast magnification adjustments, even when wearing gloves. The Mark 6 clamps over the magnification adjustment ring on Mark 6 riflescopes to provide a point of traction. It is exclusively available through Alamo Four Star.

(503) 526-1403



Peeps is an all-in-one cleaner for eyeglasses and sunglasses. First, clean the lens with the retractable goat-hair brush to remove any dust or potentially abrasive particles from the lens surface, then slide out the arms and clean both sides of the lens surface with smooth circular motions of the carbon-infused cleaning tips. The cleaning tips and pads feature an Invisible Carbon compound.
(604) 681-6472


The 2011 Tactical Compact pistols come in .45 ACP and 9mm versions. The models both feature a full Picatinny tactical rail and dust cover along with an ambidextrous safety, combat hammer and extended beavertail for optimal recoil control.
(775) 537-1444



The Smith & Wesson branded, auto-adjusting Solstar Smart Light headlamp features automatic and manual adjustable brightness. It uses hands-free Distance Seeker Sensor technology and features a 185-lumen white CREE LED and two red Nichia LEDs. It features interior double ridging to allow for use in extreme heat or wet conditions, a dual-button system and a lightweight impact-resistant body.
(866) 258-9090


Battenfeld Technologies

The Platinum Series Rotary Tumbler features small stainless pins to penetrate inside cases and into primer pockets, a large volume drum that holds up to 1,000 pieces of .223 brass and a molded-in rubber lining to protect brass and dampen noise. A built-in timer can be set to run up to three hours, shutting off automatically. The drum features clear end caps for visibility and an included set of sifting caps. Five pounds of 304 stainless media pins and a sample packet of Frankford Brass Cleaning Solution are included.
(573) 445-9200


Bullseye Camera Systems

The Bullseye AmmoCam Sight-In Edition is a fully self-contained target camera that weighs five pounds. Set the unit downrange, flip the switch on and start shooting. The system is weather resistant, has a 12-plus hour battery life and supports iPhone, iPad, Android Devices and Windows-based laptops. It allows multiple users to connect to the system to track shooting progress.
(541) 357-7035

2015 New Product Showcase Extra

Hundreds Of New Products Launch New Business Year

Welcome to the 2015 New Business Year. Manufacturers, distributors and importers have introduced hundreds of new products to the marketplace — giving dealers the opportunity to kick-start their New Year sales. The second part of this New Product Showcase presents must-see firearms, optics, ammunition, accessories and more from 80 manufacturers. Dealers, if you see a new product or manufacturer that catches your attention, give them a call or visit their website. If you’re at an industry trade show, stop by their booth and place your orders for the year.

This two-part Showcase, along with the Universe’s Greatest Buyer’s Guide in the December issue, provides helpful information to dealers to drive sales. Here’s to a successful 2015 New Business Year.

Click Here To View The 2015 New Product Showcase Extra


Click Here To View The Shooting Industry January 2015 Issue Now!

2015 New Product Showcase

New Products Bring Business-Building Power To
New Business Year Sales.

Presenting hundreds of products from manufacturers, importers and distributors, the 2015 New Product Showcase introduces dealers to must-have firearms, optics, accessories and more. Dealers, after seeing these new products, stop by the manufacturers’ booths at an industry trade show. Or, if you’re not able to attend, make a call or visit the company’s website to find out more information and place your orders for the year.

Beginning with the December issue, Shooting Industry launches into the 2015 New Business Year with a SHOT Show preview, the Universe’s Greatest Buyer’s Guide and the first half of this two-part Showcase. Look to the January issue for a continued examination of new products and New Business Year predictions to ignite your early-year sales.

Click Here To View The 2015 New Product Showcase


Click Here To View The Shooting Industry December 2014 Issue Now!

More New Products

November 2014

October 2014

September 2014

August 2014

July 2014

June 2014

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