Ladies’ hunting clothing has been the focus of apparel companies for the past few years, and the result has been quality, performance gear that is truly designed to fit a woman’s needs.
As more companies experience success while catering to women, the women’s clothing market is sure to expand. This is evidenced by the recent interest in offering tactical clothing designed for women. Never before have women had so many clothing choices that incorporate a shooting sports lifestyle.
Gear From BLACKHAWK!
In early 2012, BLACKHAWK! introduced a line of high-performance tactical gear that is cut, fit and designed specifically for women. The line promises style and comfort that is suitable for on- and off-duty. An active, gun-carrying lifestyle was definitely on the minds of designers, as the garments feature antimicrobial technology, moisture wicking and compression. Most of the clothing is wrinkle- and stain-resistant, and some garments also feature built-in SPF protection.
Women who carry a firearm on a daily basis will appreciate features such as sturdy belt loops on the pants to support holsters and magazines, and plenty of pockets for storage. The Strenia Top even has hidden zippered pockets on both sides of the waist for quick access to shooting accessories. The garments are available in size small through 2XL, and are reasonably priced in the MSRP range of $50 to $60.
If your store’s clientele has a high concentration of law enforcement, CCW and tactical shooting enthusiasts, BLACKHAWK!’s clothing line is sure to be a hit.
For more information, visit www.shootingindustry.com/blackhawk.
By Lisa Parsons-Wraith
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