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Clean & Go? Or Full Scour?

Clean & Go? Or Full Scour?

Carry The Gun-Care Products Your Customers Are Looking For When sales of MSRs and other semiautos increased, so did the need for gun-care and maintenance products. As many shooters have learned, if they don’t keep a semiauto clean, it won’t work properly. Reed Payne, one of the owners of Ross Coin & Gun in Idaho Falls, Idaho, said shooters are taking better care of their...

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Change The Approach. Manipulate The Message

Change The Approach. Manipulate The Message

The lack of national headlines about anti-gun assaults can be detrimental to gun ownership — and the industry. This is not a call for more anti-gun campaigns; they already exist in abundance. What’s needed is an increase in knowing the anti-gun movement never stops, never rests. But, gun owners and many in the industry do. History reveals gun owners only become really motivated...

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Spartan Shoots, Scores!

Spartan Shoots, Scores!

So what if SIG SAUER’s P238 passed the holster/carry test. If it shoots...

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Host A Women’s Appreciation Event At...

Host A Women’s Appreciation Event At Your Store

When a woman visits your store for the first time, her friends more than...

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Stolen Chickens And Lawsuits

Stolen Chickens And Lawsuits

If you’re not familiar with the name, Mila Kunis is a beautiful,...

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Holstering The Sig Sauer P238 Sparta...

Holstering The Sig Sauer P238 Spartan

Sig Sauer’s P238 Spartan features the famous Greek phrase, “Molon Labe”...

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Gearing Up For Hunting Season

Gearing Up For Hunting Season

Tap Into Leading Brands, Market Knowledge. The hunting market has changed...

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Set Your Sights On Profits

Set Your Sights On Profits

Robust Optics Market Adds Year-Round Sales Cushion. The optics industry is a...

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Ammunition And Reloading Update

Ammunition And Reloading Update

Stabilizing Availability Leads To Sales Upswing. Ammunition sales have been on...

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Grab Their Attention With Industry’s...

Grab Their Attention With Industry’s Economic Impact

In the world of firearms and ammunition, conversations invariably center on...

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Holster Fit, Function — A Top Priori...

Holster Fit, Function — A Top Priority For Women

Anyone who has seriously committed themselves to on-the-body carry knows...

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In The Zone: A Successful Blueprint ...

In The Zone: A Successful Blueprint For Your Retail Space

Next time you walk into a store, note the direction your feet take you. If...