Now Trending In Handguns
It’s funny how much can change in a single day.
Marlon Knapp remembers the way eager buyers flocked to his store — Knapp Weaponry in Wichita, Kan. — in the days leading up to the November presidential election.
“That Monday and Tuesday, we literally had a line out the door,” Knapp recalled. “By Thursday, it was tumbleweeds and crickets.”
Get On Target With Bowhunting Products
While there is a small percentage of gun dealers who carry bowhunting equipment, the majority aren’t — and they’re missing out on potential sales and potential customers.
As dealers invested in this segment will reveal, getting into bowhunting is not as straightforward as simply adding a few SKUs. It takes commitment. And this commitment can translate into increased store visits and a more robust bottom line.