Record-Setting Trade Show Gets “WOW” Ratings. SHOT Show 2014 received a “Wow!” rating from many exhibitors and attendees, with the 36th annual NSSF event setting an attendance...
Products That Captured Retailers’ Attention. Dealers at SHOT Show 2014 faced busy aisles and crowded booths, which created some challenges as they worked their way through 1,600...
Shot Show 2014 Review1
Dealers Predict SHOT Show Top-...2
2014 New Product Showcase3
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Searching out the latest products designed for women can be a daunting task. Products that look like a good idea on paper can completely bomb on the shelf. Add in the obvious differences between the firearms and accessories that might work differently for women than they do for men, and getting just the right female-friendly products can seem like an ordeal. Luckily dealers have an...Read More
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NSSF’s First Shots program has helped introduce thousands of newcomers to shooting sports at local ranges nationwide, and the program remains a valuable tool for range owners in attracting new customers. With First Shots, range owners create new customers, increase range activity and build awareness of the shooting sports. Plus, First Shots offers advertising packages that...Read More