Exclusive: Smith & Wesson’s Reliable Model 360 Is A Light Heavyweight!

By Dave Workman

My first J-Frame Smith & Wesson revolver was an older Model 36 Chief’s Special with a square butt, diamond grips and a slightly loose crane, but the little .38 Special five-shooter was a shooter.

Years later and many rungs up the evolutionary ladder, S&W introduced the rugged and reliable Model 360, a Scandium alloy-framed powerhouse weighing only 14.9 oz. and chambered for the .357 Magnum. Now, that got my undivided attention, and while I didn’t plunk down a wad of cash to take one home, I was —and remain — impressed with this handful of muscle.

What probably catches most eyes immediately is the unfluted cylinder. It’s made from stainless steel with a PVD finish to match the rest of the gun, and the fact it can take the higher pressure of the Magnum round says plenty about the revolver.

The contrasting flat dark earth tone synthetic grip makes for a handsome package. The grip is capable of sucking up recoil, which is no small consideration for this size of handgun. Having fired a fair number of Smith J-Frames chambered for the .357 Magnum, experience dictates when the hammer drops and this gun goes “BANG!,” you know immediately you’ve just fired a small, powerful revolver.

If the muzzle blast doesn’t scare the heck out of somebody, the muzzle flash will, especially out of a full-house magnum. It’s impressive even when shooting +P .38 Specials. Touch this gun off at night and it can light up a room or a yard.

I prefer exposed hammers on double-action revolvers, even the smaller J-Frames designed for close encounters of the worst kind. It allows the user to take time for a longer shot.

Barrel length is the traditional 1.875-inches for a Smith & Wesson snubby. This revolver is really basic, with a red ramp front sight and fixed square notch rear on the upper rear of the frame. Overall length of this wheelgun is 6.4 inches, which means it will fit into a pocket, purse or any number of concealment holsters. I happen to prefer leather, but there are nylon or Kydex models available.

Now, there’s another variation worth consideration, too. It’s the Model 360 PD and I did a little homework on this baby. The model is a variation of the Chief Special AirLite, and it’s also a single/double action, but it has a titanium alloy cylinder and stainless steel barrel with a Scandium alloy frame.

Weighing only 11.7 oz., it has a matte black finish and synthetic grip. The significant difference with this gun is that it has a Hi-Viz fiber optic orange front sight. I’ve found these sights work rather well with any ambient light, and it’s the next best thing to tritium, in my humble opinion.

The Model 360 PD is also chambered to handle the .357 Magnum, and will digest a steady diet of +P ammunition.

The S&W Model 360 may only carry five rounds, but by the time they’re gone, you’ve made an impression. Because of their light weight, they are very comfortable to carry, which translates to having a gun when you need one.
For more info: www.shootingindustry.com/company/smith-wesson

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Get A Load Of Remington’s Model 700 Magpul!

By Dave Workman

If somebody tells you there’s nothing new under the sun, they haven’t seen the latest incarnation of the legendary Model 700 Remington bolt-action rifle.

It’s the Magpul, and for those who can’t resist going full tactical, this is one enticement that’s been worth waiting for. While other versions of the Remington 700 have proven themselves in the high country, on the African plains, in the deep woods and on the battlefields, the Model 700 Magpul has all the makings of versatility.

There are two introductory chamberings, in .260 Remington and .308 Winchester. This rifle comes with a 22-inch heavy free-floating barrel with 5-R rifling. The .260 is cut with 1:8-inch rifling while the .308 bore features 1:10-inch rifling, both on a right hand twist.

You’ll like the adjustable length of pull that goes from 13 to 15 inches and the synthetic stock has an adjustable comb. Drop at hell is a comfortable 7/8-inch. The carbon steel barrel and receiver are finished with black Cerakote, and the barrel is threaded and there’s a thread protector.

Remington designed this rifle to be a shooter, with a detachable magazine that holds five rounds, a tactical bolt and most important of all, an externally-adjustable X-Mark Pro trigger. It’s designed to break clean and crisp with zero creep, which is a big plus for taking precision shots at paper or live target.

The receiver is drilled and tapped for scope bases and Remington finishes it off with a reinforced polymer Magpul Hunter stock with an aluminum bedding block. It has a rubber recoil pad and spacers to extend the length of pull.

Naturally, Remington produces ammunition that will match up with this rifle perfectly.

There are two .308-caliber loads in the Premier Match series, one topped with a 168-grain MatchKing boattail hollowpoint, and the other with a 175-grain MatchKing BTHP. There’s also one load in the Premier AccuTip lineup with a 165-grain pill. There’s also a .260 offering in the Premier AccuTip with a 120-grain bullet.

A third choice for both rifles is Remington’s Core-Lokt. In .260 Remington, there’s a 140-grain offering, and in .308 Winchester you’ll find a trio of choices. One has a 150-grain Core-Lokt PSP bullet and the other two are both 180-grainers, one with a PSP and the other an SP.

You can find out more at remington.com.

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Remington Model RP9

ruger_550

Remington introduces the Model RP9, a full-size polymer-framed handgun. The RP9 features a double-stack magazine, with a capacity of 18 rounds, and a number of accuracy and control enhancements — such as an ambidextrous slide lock, optimized grip angle to reduce felt recoil, a triggerguard undercut and ergonomic polymer frame. It’s chambered in 9mm+P and has a 4.5-inch barrel. A restricted-capacity model with 10-round magazines is also available.

http://www.shootingindustry.com/company/remington-arms-co-llc/

Streamlight Pistol-Grip Searchlight Models

Streamlight®, Inc., a leading provider of high-performance flashlights, significantly upgraded the lumen output of the Waypoint® Alkaline battery model and the Waypoint® Lithium Ion Rechargeable pistol-grip spotlights, while also enhancing both lights’ design. Handheld and powerful, the lights feature C4® LED technology to provide extremely bright lighting with an integrated long-range targeting beam.

The updated Waypoint Alkaline now features 550 lumens, 100,000 candela and a beam distance of 625 meters on the high setting. The Waypoint Rechargeable now delivers 1,000 lumens, 115,000 candela and a beam distance of 678 meters on high. The Waypoint Rechargable also has been redesigned to include a Medium setting, while the updated Waypoint Alkaline model adds a trigger style switch that allows for momentary light up capability without clicking the switch to lock the light on. Both lights feature an integrated stand for hands-free scene lighting. The Waypoint rechargeable model also will float if dropped in water.

“Both of these models are ideal for boating, camping and other outdoor pursuits, as well as for a wide variety of search and rescue and other first responder applications,” said Streamlight Vice President, Sales and Marketing, Michael Dineen. “They’re rugged and dependable, and extremely bright whether used as a handheld mobile searchlight, or as a hands-free, stationary light to illuminate a scene.”

The Waypoint Alkaline, when powered by four “C” alkaline batteries, delivers 10 hours of run time on high, 82 hours on both low and emergency signal mode, and unlimited run time when using its included 12-volt DC power cord. The Waypoint Rechargeable uses a Lithium Ion battery that is rechargeable up to 800 times. It offers 3 hours of run time on high, 6 hours on medium and 80 hours on low. Both lights feature a C4 LED that is impervious to shock, and use a deep-dish parabolic reflector to produce a long-range targeting beam while also optimizing peripheral illumination. The lights have cushioned handle grips to eliminate user hand fatigue, as well as a removable high-strength wrist lanyard.

Featuring a high-impact polycarbonate housing, the Waypoint Alkaline weighs 1.8 pounds, while the Waypoint Rechargeable weighs 1.52 pounds. Both measure 6.75 inches long by 7.14 inches high. The Waypoint Alkaline features an IPX4 rated design for water-resistant operation, while the Waypoint Rechargeable has an IPX8 rated design for waterproof operation to two meters. Both are impact resistance-tested to one meter and are available in black and yellow.

The MSRPs for the updated Waypoint Alkaline and Waypoint Rechargeable are $102.00 and $204.00, respectively. Both feature Streamlight’s Limited Lifetime Warranty.

Super Steel!

Cutlery Market Maintains
Upward Trajectory

By Pat Covert

If there were any questions about whether a newer arms-friendly presidential administration would signal a slowdown in the cutlery market, those were dashed away in good measure at the 2017 BLADE Show held in Atlanta. This year’s event was held June 2–4 with over 1,000 vendors and broke the show’s already burgeoning attendance record with nearly 11,000 attendees.

Folding knives still rule the roost in the cutlery world, but there are some burgeoning categories gaining traction. Trending upward at this year’s event is a shift to dress tactical and traditional folders (often referred to as “slip joints”). Sporting fixed-blade knives have also increased in popularity with more emphasis on hunting and bushcraft. In essence, knife users are becoming more attuned to upgrading their everyday carry and enjoying more leisurely activities than filling their arsenal. Here are some highlights from this year’s offerings.

CRKT CROSSBONES

Case Tribal Lock

Standout Folders

Spartan Blades took home the top dog 2017 American Made Knife of the Year for their new, upscale Kranos (Greek for “Helmet”) tactical folder. Stealthy and stunning with a stylized Spartan helmet designed into the titanium-and-carbon-fiber handle and a beautifully machined pocket clip depicting an arrow, the Kranos features a graceful 3.5- inch S35VN stainless steel drop-point blade. This will be one for your high-end enthusiasts: MSRP starts at $515.

The CRKT Crossbones won the Imported Knife of the Year at this year’s BLADE Show. This sleek flipper folder, with its “dog bone” handle design, is a collaboration between CRKT and custom knifemaker Jeff Park, understudy of many years to renowned cutler Ken Onion. The Crossbones is 8 inches overall and sports a 3.5-inch AUS 9 satin steel blade. MSRP is $99.
The Spyderco Magnitude, a collaboration with noted custom knifemaker Peter Carey, is a flipper folder both sturdy and elegant in its design. The Magnitude is 8.22 inches overall with a 4.5-inch CPM S30V stainless steel clip point blade that rolls out on smooth ball bearing washers. The attractive handle is 3D machined black twill-patterned carbon fiber. MSRP is $485.95.

The big news at the Emerson Knives booth was a new series of Balisong knives. Founder Ernest “Ernie” Emerson informed SI there will be four Balisongs in the first production run, all featuring blade styles currently in the company’s line. These will feature the same handle platform of titanium liners with G10 scales but, according to Emerson, the construction will pay homage to his “roots” by featuring easy screw head assembly. As of this writing, MSRP hasn’t been determined.

If your customer leans to the exotic, the Krudo Dao tactical folder fills the bill. This is a dress tactical with an aggressive blade style patterned after the Chinese Dao-style blade. Owner and Founder Louis Krudo is a martial arts expert who designed his knives to be used in all manner of self defense — from cutting to hitting — so there are multiple options built in. The Dao model features a 3.75-inch 9Cr18MoV stainless steel blade, which can open via a flipper or thumb stud. The handle is sculpted stainless steel and G10. MSRP is $149.

With new, relaxed knife laws, automatic knives are becoming trendy and Hogue Knives has jumped in feet first. The Hogue OTF (Out The Front) Automatic features an attractive “bamboo”-shaped handle with a sliding blade release also serving to retract the business end back into the handle. Overall length is 8.5 inches; 3.5 of the total length is in a CPM-154 stainless steel blade offered in a drop point or Tanto style. The handle features an attractive honeycomb pattern. MSRP is $349.95.

Fans of traditional pocketknives are well aware of Queen Cutlery’s legendary quality. Their new Sway Belly Trapper carries on that reputation in spades. At 4.2 inches closed this is a nice-sized folder, but its slim cross-section keeps bulk to a minimum. The blades, a clip point and spey, are O1 high carbon steel and a new single blade clip model has just been released. There are a variety of handles scales available, all pinned between nice nickel silver bolsters. MSRP range is $99–$149.

One of the hottest pocketknives right now is the new W.R. Case & Sons Tony Bose-designed Tribal Lock. Based on the Trapper pattern, an incredibly popular design, the 4.2-inch (closed) Tribal Lock features a graceful Tru-Sharp stainless steel spear point blade, a lock-back mechanism and is available in single or double bolster models. Case offers a plethora of handle scale options. MSRP ranges from $78.60 and up.

Following the success of the Carter Prime tactical folder, Ontario Knife Company has released the new Cerebus. This robust tactical knife is 9.25 inches fully deployed, with a 3.75-inch D2 steel drop point blade. The titanium frame has a sturdy frame-lock mechanism on the backside and incorporates scalloped jimping on the frontal base for enhanced purchase. A reversible tip-up left- or right-hand carry pocket clip completes the package. MSRP is $164.95.

Ontario Knife Co. Hunt Plus

Hogue EX-F02 With G10 Handles

Fixed-Blade Plus

ESEE Knives’ latest addition to its Camp-Lore line is the PR4, an excellent take on the legendary Horace Kephart camp knife. Designed by Patrick Rollins, (longtime member of the ESEE Knives and Randall Adventure Training team) the PR4 is 8.9 inches overall with a 4.10-inch blade of 1095 high carbon steel and a protective tumbled black oxide finish. The handle, with its sculptured Micarta scales, is a work of art in itself. The ESEE PR4 comes with a leather pouch sheath and MSRP is $190.64.

Battle Horse Knives stepped out of the bushcraft zone with their new Honey Badger — a svelte 6-inch dagger for those who prefer a fixed-blade for their self-defense EDC. The 2.4-inch blade is 400C stainless steel and handle scales are checkered black G10. Easy to conceal, the Honey Badger comes with a black spring clip Kydex belt sheath with screw construction for adaptability. MSRP is $140.

Those who prefer to carry a small-game dressing knife in addition to a larger field knife will like Habilis Bush Tool’s Small Skinner. At 5.75 inches overall the Small Skinner can be worn on its Kydex belt sheath or is easily packable. The 2.5-inch clipped Nesmuk-style blade is easy to sharpen 1095 high carbon steel with a gun blued coating. Better yet, the blade steel is a thin 1/16th inch thick for fine slicing. Scales are orange/black layered G10. MSRP is $88.

The TOPS Tanimboca Puukko brings the traditional Scandinavian Puukko knife style up to modern day standards. At 7.75 inches overall, the Tanimboca Puukko is meant for general fieldcraft such as carving and shaving. The 3.63-inch modified Scandi grind on its 1095 high carbon steel blade is meant for carving, and the squared spine is designed to throw sparks off a ferrorod. The handle is natural Micarta with a bow drill divot and a brown leather belt sheath is included. MSRP is $150.

The Kopis Design STK (Sliding Knife Tool) was one of the most unique new products on display at the show. The STK is rectangular in shape with a 3-inch titanium frame housing a premium S35VN stainless steel multi-functional blade with various functions built into it. The blade portion can cut, scrape and also serve as a chisel or pry bar. The blade also has a wire stripper, a quarter-inch bit drive and, when not in use, the SKT doubles as a money clip. MSRP for this coolness is $200.

This is just a small sampling of the thousands of knives on display at BLADE. If attendance and overall enthusiasm represent any indicators, you’d be remiss not to at least evaluate your current knife offerings. Are there any knives “a cut above” you would have added to this list? Send us an email at comments@nullshootingindustry.com.

The exquisitely designed Kranos by Spartan Blades won the 2017 American Made
Knife of the Year. The tactical folder features a stylized Spartan helmet
designed into the titanium and carbon fiber handle.

Save The Date

BLADE Show will return to Atlanta in 2018, taking place June 1–3. For more information, visit www.bladeshow.com.

Websites

www.battlehorseknives.com
www.crkt.com
www.emersonknives.com
www.eseeknives.com
www.habilisbushtools.com
www.hogueinc.com
www.kopisdesigns.com
www.krudoknives.com
www.ontarioknife.com
www.queencutlery.com
www.spartanbladesusa.com
www.spyderco.com
www.topsknives.com
www.wrcase.com

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Click To Read More Shooting Industry October 2017 Issue

Best Self-Defense Handguns For Women

By Ashley McGee

When helping a woman choose which handgun is best for her, firearm dealers take on the responsibility of educating the consumer. By instinct, a woman might be drawn to a smaller handgun because they’re easier to carry and conceal. However, what she might not realize is they generally aren’t as easy to shoot compared to larger guns.

“In our experience, a 9mm tends to be the preferred caliber of choice for women,” said Adam Ruonala, chief marketing officer for Palmetto State Armory. “It offers the stopping power you need without being too intimidating. Overall, it’s a great all-around caliber and reasonably priced.”

Palmetto State Armory is a South Carolina-based retailer selling through brick-and-mortar stores as well as in the e-commerce sphere. Jamin McCallum, an Iraq War veteran, founded the company in 2008 — initially operating out of his garage as an online ammunition store.

In nearly a decade, the company has grown to a full-fledged firearm manufacturer and retailer, and has expanded to operate six brick-and-mortar retail locations throughout South Carolina — four of which include indoor gun ranges. Additionally, Palmetto State Armory operates an outdoor shooting facility.

Initially, women made up less than 20 percent of Palmetto State Armory’s total customer base. “Over the last few years, we’ve seen that number double to around 40 percent,” Ruonala relayed. In the process, the company has learned a few things about which handguns work best for women looking for personal protection.

In terms of highest sales volume, Palmetto State Armory sells more 9mm Smith & Wesson M&P Shields (MSRP $449) than any other. “Even most inexperienced shooters have at least heard of Smith & Wesson,” Ruonala shared. “And with their brand recognition comes confidence that you’re purchasing a quality-made firearm.”

Weighing in at 20.8 oz., the M&P Shield is both thin and lightweight, allowing it to be carried comfortably all day. The synthetic grip features an easy-to-handle design, even for smaller hands. The single-stack Shield includes two magazines — one flush with the handle with a capacity of seven plus one round in the chamber and an extended magazine with eight plus one.

A 3.1-inch barrel contributes to an overall length of 6.1 inches. Not too big and not too small, this “just right” sized semi-automatic handgun produces manageable recoil. The short, consistent trigger pull contributes to the gun’s overall accuracy and enables the shooter to fire multiple shots rapidly. The only drawback is women may find this gun difficult to rack.

Since 2008, Palmetto State Armory has grown into a brick-and-mortar retailer
(with six locations) and full-fledged firearm manufacturer.

More Ladies’ Choices

Other great 9mm options include the Springfield XD-S (MSRP $499) — which is compact enough to carry, but performs like you would expect a larger pistol — and the GLOCK G43 (MSRP $529).

“GLOCK spent a lot of time developing the G43, taking into account a lot of customer feedback from their other models,” Ruonola said. The uniquely designed textured grip allows for easy operation and a comfortable high and tight grip. However, those who prefer a slightly smaller caliber might prefer the G42 .380 — the smallest pistol GLOCK has ever produced.

For women searching for a quality handgun at a conservative price point, look no further than the Taurus Millennium G2 PT 111 (MSRP $319). The double-stack magazine with a capacity of 12 rounds is so thin it can easily be mistaken for a single.

A woman in the market for a self-defense handgun likely values safety. Notable features on the PT 111 include a loaded chamber indicator for verification there’s a round in the chamber at quick glance, and the Taurus Security System — a built-in defense allowing shooters to secure this pistol and make it inoperable with the turn of a key. With the system engaged, the pistol cannot be fired or cocked and the manual safety cannot be disengaged. Personally, as the mom of a toddler, this feature is intriguing. I’d be willing to bet other moms would agree.

While most women tend to purchase semi-automatic handguns for self defense, some will prefer a revolver. Though revolvers are often known to be bulkier and heavier, the Ruger .357 LCR (MSRP $699) features the shortest barrel of the guns in this article at just 1.87 inches. It also happens to be the lightest at 17.1 oz. The Ruger .357 LCR includes a Hogue Tamer rubber grip that not only helps reduce recoil, but makes it easier to hold onto. The drawback here stems from the nature of a revolver — the lack of a safety. Instead, the long and hard trigger pull acts as the safety.

Springfield XD-S Two-Tone

Taurus Millennium G2 PT 111

Ruger LCR

No Two Are Alike

Just like no two women are the same, neither are two guns. Ultimately, the woman purchasing a handgun for self defense is entrusting it with her life. The most important thing you can do as a dealer to earn her trust and future business is to help her find the right gun for her.

Firearms purchased for self defense can be for home defense, concealed carry or, in some cases, both. Recommendations should be made based on the purpose for which the gun will be used most. If home defense is a woman’s number-one priority, portability and concealability won’t be the most important features.

Don’t assume women want the smallest, lowest-caliber handgun you offer. What they want is a gun that can shoot effectively, accurately and do what a gun is supposed to do — stop an attacker.

To help women feel comfortable with their purchase both before and after the sale, Palmetto State Armory hosts a “Ladies Shoot Free” day every Wednesday at all of their range locations. It’s a perfect opportunity for customers try out a variety of handguns or to practice after choosing one.

Additionally, Palmetto offers several women-only courses throughout the year including concealed weapons, personal protection safety, personal awareness safety and non-lethal measures of self
defense like properly using pepper spray or Tasers.

“The female shooter is a dynamic audience that deserves acknowledgement,” said Ruonala. “We consistently strive for creative ways to keep our female customers engaged.”

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Click To Read More Shooting Industry October 2017 Issue

Selling Safety: A Combination Of Common Sense And Business Acumen

By Massad Ayoob

We’ve long known there are us “gun folk” on one side and anti-gunners on the other — and a large percentage of undecid-ed fence sitters in the middle. If you ask some of the undecided why they haven’t bought a gun yet, a lot will answer, “I’m afraid it might be too dangerous.” Common sense and business sense combine in selling safety. Let’s talk about it.

GunVault ARVault

Gun safes take up a lot of sales area, but can return a worthwhile profit.

SnapSafe 2-Gun Keypad Vault

Secure Storage Benefits

Yes, they take up a lot of sales floor space. And, yes, delivery issues can be a hassle. The fact is, though, gun safes make up a good deal of the cash flow at many gun shops. They are, after all, fairly big-ticket items. In my travels around the country, I see a firearms retailer every now and then who has moved so many of these items they’ve morphed their business model and altered the name of their store to incorporate “Gun and Safe Shop.”

Today, the big market for new gun buyers isn’t budding hunters or people who’ve decided out of the blue to take up competitive sport shooting. No, you well know personal and family protection is the big driver of first-time gun purchasing. And you know safety is on their minds. While they may have been worried about guns being dangerous before, they’ve matured enough to consider their safety, and for their loved ones, when they explore buying guns in the first place. Safe storage is simply a logical extension of this.

Quick-access storage devices are useful for any armed citizen, and particularly desirable for the first-time purchaser who has S-A-F-E-T-Y in the forefront of his or her mind in block letters.

There are lots of brands on the market. Pick one you’re comfortable with and set it up on display, perhaps with a dummy gun in it. You and your sales staff should be able to show customers how a locked steel box can easily pop open for the authorized user.

A word of caution about the currently popular biometric gun safes: The concept doesn’t yet seem to have reached fail-safe perfection. Some people are simply incompatible with them — unable to successfully open them with their fingerprints for various reasons. There won’t be time for it to fail when a couple of home invaders are kicking down the door and the only tool with which to defend the family is in a lockbox that doesn’t open. It is, really, the same concern we in the firearms industry have with the largely vaporware concept of “smart guns” only able to fire based on fingerprint recognition. There is also the concern of blood on the hands of an injured homeowner filling the whorls of their fingerprints and blocking recognition.

Do yourself and the customer a favor: If they insist on a biometric gun safe, try it with them in the shop and make sure it works. If it doesn’t, they’ll always remember you were the one who saved them and their loved ones from a potentially fatal mistake, and it sure won’t hurt customer loyalty. If you’ve made sure it does work for them, fine. You’ll have a satisfied customer who got extra attention from the dealer. This can’t hurt either.

Hornady RAPiD Safe

ShotLock QuickDrawer 200

Guns In Cars

We all know a significant number of guns used in crimes are stolen. Studies indicate a great many of these are stolen from unattended motor vehicles. The first recorded “save” when Florida went to shall-issue concealed carry in 1987 was a man who later became a friend of mine, taxi driver Mark Yuhr. He had to draw his Colt Government Model .45 from a Milt Sparks Summer Special, and shoot and kill a career criminal who was robbing him with a stolen Smith & Wesson 9mm pistol. You can probably guess how he feels about people who leave loaded guns in unattended motor vehicles. Yuhr’s would-be murderer had stolen the S&W from such a place.

If a customer counters and says, “Yeah, but I always leave my car locked,” remind them of this: cheap body dent-puller meets door lock and voila, the door is open. Or more crudely, rock hits car door window and screwdriver meets locked glove box — and another firearm is circulating in the criminal world.

Let’s talk about another meeting: the juxtaposition of thankfully loosened laws on concealed carry and the proliferation of “gun-free zones.” We have more good men and women than ever carrying guns in public, but they have to leave them in the car when they go into a courthouse, school or other posted zone. Bad guys know this.

All said, a product able to sell itself is an on-board handgun lockbox that can be secured in the vehicle. I use a GunVault unit steel-cabled to the floor under the driver’s seat in my vehicle. It buys some peace of mind.

Bottom Line

Safety and guns go hand in hand. With all those potential customers out there who are holding off on gun buying because of safety concerns, marketing your shop as “Where Safety Comes First” can bring in new business. It’s a natural fit.


Parker Bows Rewards Program

Parker Bows has introduced its 2017 Parker Rewards Program. Kicking off its sixth year, the Rewards Program provides retail sales associates an opportunity to earn a free, personal use Parker bow or crossbow. Sales associates can register sales of new Parker crossbows or bows sold between June 1 and November 30, 2017 to earn Parker Bucks. For selling 15 compound bows or crossbows, associates can earn enough Parker Bucks to receive a free crossbow, including the Challenger or Bushwacker. Selling 10, one can earn a compound bow like the Lightning.

Visit www.parker-rewards.com

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Click To Read More Shooting Industry October 2017 Issue

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